Those who say you’ll experience the whoosh effect believe that when you start the keto diet, the diet causes your fat cells to retain water.
They believe this can have an effect that you can see on and feel in your body. Keto dieters say the fat on their body feels jiggly or soft to the touch.
The concept of the whoosh effect is if you stay on the diet long enough, your cells start to release all the water and fat they’ve built up.
When this process begins, this is called the “whoosh” effect. (We suppose like the sound of water leaving the cells?)
Once all that water leaves, your body, and skin supposedly, feels firmer and it appears as though you’ve lost weight.
Some keto dieters even report they know they’ve achieved the whoosh effect because they start to have diarrhea.
Diarrhea is rarely a positive symptom. It can significantly dehydrate your body. It also robs your body of nutrients because your body doesn’t have enough time to digest them.